Guinness Nigeria Plc., which has launched the world's largest football jersey in an effort to rally support for Nigeria's national team, the Super Eagles, during its ongoing campaign at the ongoing 2013 Africa Cup of Nations in South Africa, has hailed the team for beating highly-favoured Cote d'Ivoire in the quarter-final.
“We have proved that the belief of the 160 million fans in the Super Eagles has truly made all the difference, it has demonstrated the truth of the never-say-die spirit in the Nigerian character and shown that Guinness was right in galvanising support for the Eagles across all its fan engagement activities,” said company Marketing Director Austin Ufomba.
At the launching of the 275.5 x 245.9 square metres jersey in the commercial city of Lagos, Guinness said it would be signed by millions of Nigerians willing to support the team for the continental football tournament.
Since Nigeria's 2-1 victory of Cote d'Ivoire propelled the team to the last four at the competition, many other companies in Nigeria have taken newspaper adverts to congratulate the team.
Nigeria will meet Mali in the semi-final on Wednesday.